Community Champions


The Walsall COVID-19 Community Champions Programme is primarily aimed at supporting residents from our ethnic minority communities, people with disabilities and under-represented groups who may be most at risk from COVID-19. 

Walsall for All is working in partnership with Walsall Council (including Public Health), NHS Black Country and West Birmingham CCG, Walsall Healthcare NHS Trust and others to deliver this programme.


Funded by the Ministry of Housing, Communities and Local Government, the role of Community Champions is:

  • to help increase vaccination uptake

  • to prevent the spread of COVID-19

  • to tackle the spread of misinformation around COVID-19 and the vaccine

  • to reduce the impact of the virus on families, neighbourhoods and wider communities 


With your help, we want to create a diverse network of COVID-19 ‘Community Champions’, who can help address misconceptions and myths and amplify truths around the virus and the vaccine. 

Together, we can make sure that everyone in Walsall has the information they need to stay safe, help to reduce the spread of COVID-19 and ultimately save lives. 

Supporting local organisations

One of the key elements of the programme is supporting voluntary and community sector organisations to help recruit and train COVID-19 Community Champions. 

Partner organisations and their champions will receive the latest COVID-19 information packs and up-to-date advice and guidance to share with families, friends and their local community, alongside training to help them do so. This will include advice on how to stay safe and slow the spread of the virus, details about what extra support is available locally and facts to address misinformation and myths about vaccination. 

Organisations will also attend regular meetings with public sector health providers to give feedback and discuss suggestions and issues with each other, so we can all share ideas, best practice and understand what works, as well as addressing any concerns.

Information for residents

If you are aged 18+, living or working in Walsall and you would like to find out more or be part of the Community Champions programme, you can contact one of 14 organisations listed below. 

Aaina Community Hub (working in partnership with Walsall Black Sisters Collective)

Midland Mencap

Oak Tree Trust Walsall

The MindKind Projects CIC

Union of Muslim Organisations

Afghan Community and Welfare Centre (working in partnership with SOORA)

Multi Kulti West Midlands CIC

Refugee and Migrant Centre

The Motivation Hub

Zebra Access CIO

Aisha Mosque and Islamic Centre

New Testament Church of God Faith Temple - Walsall

Ryecroft Community Hub

Vera Group

Latest news

COVID-19 Community Champions

Programme updates

Below you will find our fortnightly updates on the champions programme. Click on the PDF icon to view the notes.


Update 1




Update 2




Update 3



Get in touch

If you have any questions or would like to request information in another format, please email walsallforall@walsall.gov.uk. Alternatively, fill in our contact form.

Useful links

COVID-19 Resources

Recommended resources for organisations undertaking COVID-19 work in local communities.